"TURISTIK TARMOQLARDA REKLAMALARNING PRAGMATIK XUSUSIYATLARI: ISHONTIRISH STRATEGIYALARI”
Abstract
Ushbu tezis turistik yo‘nalishlar uchun reklamalarga xos bo‘lgan pragmatik xususiyatlarni o‘rgangan holda reklama elementlarida ishlatiladigan ishontirish strategiyalari, tiplari va ishontiruvchi til kabi pragmatik elementlarning turistik yo‘nalishlar jozibadorligiga qanday ta'sir qilishini aniqlashga qaratilgan.
References
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Hsu, C. H. C., & Huang, S. (2016). The role of social media in tourism marketing: A case study of a travel agency. Tourism Management Perspectives, 20, 42-50.
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